Closing Down Platform IQ
At the end of 2020, all Platform IQ products and services, and all current customers, will be moving to our sister company Aqua Platform, and then Platform IQ will close down on December 31, 2020.
Our sponsoring of Revive Adserver
In January 2017, the Revive Adserver open source project opened a crowdfunding campaign on Patreon. We decided to pledge a small amount of our monthly revenue to this campaign.
Living through a DDoS attack – a report from the crime scene
Blog post in response to the incident that severely affected our ad server hosting platform, and as a consequence all of our clients, on February 10, 2015
Incident Report Hosting Outage February 10, 2015
On February 10, 2015, our ad server hosting platform suffered an outage that lasted multiple hours. This incident report has details on the cause of the outage and additional background information. At 08.46 UTC, our external monitoring system reported several issues...
Planned hosting platform maintenance May 22, 2014
On Thursday, May 22, our network engineers will be performing planned routine maintenance on our hosting platform. During this maintenance window, customers may experience short intervals of reduced connectivity. Please continue reading for details. When The...
Making a WordPress site load faster
We were able to reduce the average loading speed of a WordPress site from 711ms to 99ms by tweaking caching settings. That’s 7 times faster!
OpenX Source continues as open source project Revive Adserver
The ad serving product OpenX Source has been sold to an open source community project and renamed to Revive Adserver.
A new year, a new name: Platform IQ
Platform IQ offers a number of services and products that form a strong foundation for the business of our customers. We do this with smart software, servers, people and smart customers.
Business size does matter
Starting a new project or new business is often a leap of faith, nobody knows what the outcome will be, exactly. But the effort you put in has a direct effect on the results. Seth Godin talks about this in his blog ‘An atomic theory of business size’.
In the article, he warns about unrealistic expectations from scaling up a well-running business. You can’t just take an idea that works well at one level, multiple the number of staff by a factor of five for instance, and expect turn over and revenue to also increase by the same factor.
Change: some fear it and some don’t believe it
Recently I wrote about a new project I was considering, and the 16 questions from Seth Godin that forced me to really think about the fundamental motivations for starting it in the first place.
One of the first things we had to do was to prepare a pitch for a potential customer for the project. In essence, we were going to propose a fundamental change in their thinking about how to generate extra revenue for the company. That made me think about another blog post by Seth Godin: Change and its constituents.